A Place of Yes by Bethenny Frankel

Author:Bethenny Frankel
Language: eng
Format: epub
Publisher: A Touchs Tone Book
Published: 2011-06-20T16:00:00+00:00

Be the Best: Event Production

There are two types of people: The ones who give you 50 reasons it can’t be done . . . and the ones who just do it.

—Hoda Kotb, host of The Today Show

It’s taken me a while to get back to my story, but what happened in my life next, once I moved on from acting and moved into event production, is directly relevant to rule #4. Making everything my business became my new mode, so let’s pick up the story again. I’ll show you how I used this rule to my advantage, even though I still had a long way to go before I figured out where it would all lead, or even what I really wanted to be when I “grew up.”

So there I was, done with acting, done with being single, and ready for a new challenge. I would get a “real job,” and I would get serious about my life. I thought I would be good at event production, and when I heard an event production company needed to hire someone, I convinced them to interview me.

They had no idea how green I was. Even I didn’t know how green I was. I got the job, based on the little experience I’d had producing events in an unofficial capacity. I figured I could do it because I had a knack, and I was highly motivated. I would jump in and make it happen.

My very first assignment was to go to San Francisco and singlehandedly produce a movie premiere party for the movie The Rock, for Disney, on the island of Alcatraz outside San Francisco. This event had a seven-figure budget.

I didn’t have the slightest idea what I was doing, and I was momentarily terrified, but I realized that if I could pull this off, the payoff would be huge. And if I couldn’t pull it off, well . . . what was the worst that could happen? I’d lose the job? The upside was enormous, the downside was minimal, so I took it on.

You know that feeling, when someone is telling you something you have to do, and you just nod and smile and say “yes, yes,” but inside you are having a panic attack because you don’t even have the remotest idea how you are going to do it? I was coming from a place of yes all right, but my perfectionist noise was also screaming, “Holy shit balls!!”

I didn’t even know how much I didn’t know—and why would I know anything about the professional world of event planning? But they had taken a risk on me, so I decided I was going to make that risk pay off for all of us. When someone takes a risk on you, you don’t want to let them down, or prove them wrong for believing in you. So, I just put one foot in front of the other and learned everything I could possibly learn as I went. I wouldn’t think about how much I had to do all at once.

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